LIVE WEBINAR
Thursday, Apr 30 at 11am PT / 2pm ET
How AI is Shaping Retail Visibility and Consumer Choice
Getting a product onto a shelf used to be the hard part. Now it’s getting shoppers — and the algorithms behind them — to actually notice it. The way people discover products has shifted, and a lot of CPG brands are still playing by the old rules.
In this session, we’re sitting down with Shaun Brown from BirdDog to dig into what’s actually driving product discovery right now — from retailer algorithms and digital shelf dynamics to how real shopper feedback and AI insights can help you make smarter decisions, faster.
We’ll cover:
- How Product Discovery Is Evolving
- What Today’s Retailers & Algorithms Care About
- The Role of Trial, Shopper Feedback & AI Insights
- Making Shopper & AI Insights Actionable
- Digital Shelf & Content Optimization
All attendees will receive 500 free shopper credits ($1,000+ value!) on Social Nature’s platform, connecting your brand with 1M+ high-intent shoppers. Use this exclusive offer to:
- Drive new customer acquisition at 500+ retailers
- Collect actionable shopper insights to refine your marketing strategy
- Generate authentic product reviews for syndication to retailer websites
If you can’t make it the day of, be sure to register so you can access this recording!
Meet the panelists
Shaun Brown
CEO & Founder, BirdDog Agency
Shaun Brown acts as the principal lead on agency vision, partnerships, and growth at BirdDog. He is a 25-year industry veteran working with global brands, hold-co’s, and independent agencies on shopper and commerce in global markets. Shaun has led teams of 250+ in markets around the world with a history of award-winning innovation across data, tech, and AI.
Ashlie Winson-Jones
Head of Business Development, Social Nature
Founding member of Social Nature, the highest rated CPG marketing platform on the market at a 4.4/5 on Trust Pilot. With over 15 years of experience leveling up purpose-driven CPG and tech-enabled companies. Ashlie is a start-up maven, managing new product development, PR, shopper marketing and brand engagement strategies.