On average, Social Nature has helped Alpha Foods increase unit sales velocity by 20% post-campaign through increasing overall brand awareness to an audience who have not heard of Alpha Foods before. We are very pleased with these results so far.
Impact at a glance
More than 8,000+ 4 star new product reviews to support SEO and online sales growth
Through various Social Nature campaigns across retailer websites, Alpha Foods has received over 8,000 4 star reviews. This improved the brand’s SEO ranking and enrich consumer education. Additionally, posting the reviews on the brand’s own website helped drive trial.
Crucial insights across the customer journey
From awareness to purchase intent, direct consumer feedback helped enhance Alpha Foods’ brand communications, sales, and innovation strategy.
Social Nature acts as a genuine strategic partner that recommends appropriate spend and campaign objectives, versus other marketing programs that just try to oversell all program capabilities.”