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Natural Brands: Unlock the Power of Product Sampling to Convert Shoppers Into Buyers

Are you a natural brand looking to boost sales through consumer engagement and product trials?

Look no further than digital product sampling! Our platform is designed to help you connect with qualified shoppers and provide them with sample sizes of your products.

BOOK A DEMO

An integrated solution for natural brands

Say goodbye to the hassle of planning out in-store demos and field sampling! Thanks to Social Nature, you can focus on other important tasks like targeting customers and executing strategies.

We’ll do all the hard work for you – so don’t let complex coordination keep your CPG marketing from success.

Product Sampling

Three digital sampling pathways

Depending on your business objectives, the way you drive trial will vary. Social Nature offers three different ways to drive trial with your target audience.

Drive trial in-store with free product coupons

Drive in-store discovery with qualified consumers and ensure your products get noticed and moved off the shelf. By driving consumers in-store, they’ll know where to find you on their next shopping trip.

Drive trial at home with sample size products

Send samples to qualified shoppers direct to home and incentivize purchase with post-trial coupons for online or in-store redemption. Ancient Nutrition achieved 33% repeat sales after mailing packets of their collagen to 7,000 high-value consumers.

Drive trial online (D2C) with free promo codes

Drive trial with free promo codes and convert Social Nature’s community into your customers. Consumers will be immersed in your brand as they go from your product page to online checkout to unboxing.

Get your products in the hands of qualified consumers only

Social Nature doesn’t give your samples to just anybody.

We match your brand with your target audience. Only qualified shoppers are invited to opt in to try your products, resulting in higher engagement rates.

Get your products in the hands of qualified consumers only
BOOK A DEMO
Get access to consumer insights and emails for retargeting
Get access to consumer insights and emails for retargeting

Get access to consumer insights and emails for retargeting

With Social Nature, consumers go through a full journey on the path to purchase. Access your consumer feedback and opt-ins in real-time through the Social Nature Insights dashboard.

You can apply these learnings across your business to:

  • Improve your product’s taste, price, positioning, cooking instructions, and more
  • Discover new innovations such as flavors and formats
  • Win retailer buyer meetings and validate new products
  • Uncover store-level issues, such as out of stocks or merchandising issues
  • Inform content ideas for your brand
  • Refine product messaging with your consumer’s voice
BOOK A DEMO

TESTIMONIALS

Brands love product sampling with Social Nature

We’ve worked with other sampling companies in the past, but this one actually provides the in-store traffic and turns we need.

Heather Scott

Senior VP, Marketing, Wild Planet Foods
For 2021 campaigns that targeted Kroger shoppers, this resulted in a 50% increase in total brand sales compared to the previous year. For product-specific support, Bakery On Main’s grain-free granola sales at Kroger increased by 168% in 2021 compared to the prior year.

Chris Senter

Marketing Manager, Bakery On Main
Social Nature’s sampling campaigns hit multiple marketing objectives, beyond just getting products in the hands of consumers.

Kelly Meredith

Shopper Marketing Manager, Primal Kitchen

Trusted by 1000+ better-for-you CPG brands

PRODUCT SAMPLING FOR NATURAL BRANDS

Ready to drive trial your way?

Speak to a CPG growth strategist today. In our call, we will:

Discuss your key account strategy and goals.

Explore consumer insights you want to surface.

Determine targeting amongst 1,000,000 natural shoppers.

1,000,000

Community members

1,233,052

Product reviews

10,657,244

Influenced to try natural

1,000+

CPG brands served